Customer Centric Merchandising™
Galleria's automated planogram generator solutions increase sales, optimize inventory and reduce out-of-stocks through syncronised assortment and space planning
Consumers are raising their expectations and demands all the time. They have more choice, less time and more sense of individuality than ever before. What’s more, their preferences never stand still. Consumer sales and market data therefore create an invaluable but massive data bank of information, but that’s only a fraction of the data that retailers and manufacturers need to take into account in their search for truly optimized store specific planning. Until now, the sheer volume and complexity of such numbers and the diversity of the data sources have made it impossible to make meaningful decisions at a granular level. Stores can also vary significantly both in terms of the fixtures and space available for products which means producing store specific planograms for each store is a very costly and time consuming task which requires an army of people. Retailing is moving at a fast pace and often retailers are unable to keep up with merchandising demands.
Galleria’s Customer-Centric Merchandising Solution helps retailers solve this challenge. It enables retailers to execute a customer-centric merchandising strategy across thousands of categories in hundreds of stores, in full recognition of the constraints applied by the supply chain, each store’s inventory requirements and in-store space.
Using the retailer’s own demand intelligence and store-specific sales data, the solution synchronizes the product assortment and space planning processes, allowing the merchandiser to apply supply chain and inventory rules at a granular level to automatically create up to thousands of store-specific and optimized planograms in seconds. This high degree of accuracy and compliance ensures that planograms are much more likely to meet the vision of the visual merchandizer and also ensures that the right products are on the right shelves and in the right quantity to meet customer demand in each store.
Customer Centric Merchandising™ is built on one coherent demand intelligence engine, called Galleria Foundation Services™, which allows for integration with other retail execution systems such as point of sale, forecasting, and replenishment,– enabling true optimization.