Galleria and Winston Weber & Associates Discuss New-Generation Merchandising Strategies to Drive Sales in Free Webinar
CHICAGO – (June 10, 2009) –Galleria and Winston Weber & Associates (WWA) will host a free webinar titled “Driving Sales in the Current Climate & Preparing for the Upswing” on June 17, 2009, at 10 a.m. CDT. The one-hour, educational online event will provide insight into how successful retailers employ a careful balance of managing costs with investments in customer-centric initiatives to retain and attract new customers in the current economy. Further, it will explain why investing in shoppers now will position retailers to be far ahead of their competition when the market improves.
The event will be presented by Doug Erickson, Galleria’s executive vice president of global sales and marketing, and Winston Weber, chairman & CEO of WWA. Weber, an expert in shopper-centricity, is also one of the original architects of category management. The webinar is for anyone interested in learning new-generation merchandising strategies that will grow sales through customer satisfaction; how to successfully restructure merchandising processes to move beyond traditional behaviors and achieve shopper-centricity; and how to optimize inventory to increase existing ROI and free up capital in existing stores. Attendees will also receive a complimentary copy of Galleria’s latest whitepaper, “Generating Maximum ROI through Customer-Centric Merchandising.”
Click here to sign up for the free webinar.
Back to news list